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Purina’s Latest Project: MQ – The Platform & Product

Sometimes the big breakthrough is smaller than you think.

Purina’s latest launch – MQ is based on years of groundbreaking research and is going to change the game for a lot of horses.  Purina has been researching the Equine Microbiome for several years and has been able to use DNA sequencing to identify what a balanced microbiome looks like in the horse.  To understand this more we visited with Dr. Karen Davison from Purina’s techinical team for a 3 part series.  In Part 1 we learn more about what the microbiome actually is and why it is important.  Parts 2 focuses on probiotics and prebiotics and how they actually work.  And in Part 3 we learn about the new product: Systemiq.

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